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GREEN BANANA

GREEN BANANA

Green Banana is an intelligent app designed for organizing and managing food. It notifies the user once registered foods are about to expire and it provides recipes based on the foods available.

Research

To start, we sent out a survey to potential clients. The survey covered general demographic questions as well as specifics about food organization. 90% of respondents said they were interested in an app that keeps track of their food.

The survey showed us that students and singles in particular need more help managing their fridge. People are too busy to keep track of their items and often forget what they already own—leading to a lot of food waste. The survey gave us a better idea of the most important features, of the user interface, and the functions of the app.

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According to the United Nations Environment Program, in the USA, 30-40% of the food supply is wasted. That equates to more than 20 pounds of food per person per month. Green Banana’s mission is to reduce overall food waste and help users consume their purchased food before its expiration. The app's main features are: 1. Automatically generating a variety of recipes using the food items in the user's fridge; 2. Automatically notifying users of the expiration date of food; 3. Tracking grocery inventory by preventing users from buying duplicated or unnecessary items. Ultimately, the app helps users save time and money.

We went through an intense brainstorm and design session based on our wireframes. Because the app is based on a traffic-light rating system, we went with the red-yellow-green color scheme but kept the interface extremely clean. To create a very simple user experience, we limited the possible actions on each screen. 

BUSINESSBLOCKS

BUSINESSBLOCKS

WEARGINGER.COM

WEARGINGER.COM